Buy Wowability book April 29, 2008
Posted by Imran in Books, Brand Banking, Branding, Entrepreneurship, HowTo, Leadership, Marketing, Sales, Strategy, Wowability, Wowability book, business, excellence, wow.Tags: Advertising, Branding, business, exceed expectations, excellence, Marketing, Psychology, Sales, Strategy, wow, Wowability, Wowability book
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You can buy the book here.
Wowability book launched! April 29, 2008
Posted by Imran in Books, Brand Banking, Branding, Entrepreneurship, HowTo, Leadership, Marketing, Sales, Strategy, Wowability, Wowability book, business, excellence, wow.Tags: Branding, business, exceed expectations, excellence, Marketing, Psychology, Sales, Strategy, wow, Wowability, Wowability book
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Dear friends,
Wowability the book was launched this week. 
The book:
· is backed by multiple primary research studies
· Contains quantitative and qualitative tools to achieve Wowability
· Contains Wow stories on personalities, countries, brands and companies to show the breadth of application of Wowability.
I will blog soon with more details.
Hello world! April 29, 2008
Posted by Imran in Books, Brand Banking, Branding, Entrepreneurship, HowTo, Leadership, Marketing, Sales, Strategy, Welcome, Wowability, Wowability book, business, excellence, wow.Tags: Branding, business, exceed expectations, excellence, Marketing, Psychology, Sales, Strategy, wow, Wowability, Wowability book
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Welcome to Wowability!
I have been thinking for the last twelve years on and off about why people choose somebody/something as their first preference, and now when I finally figured it out, in retrospect the answer seems obvious. Doesn’t it always?
This is my first blog ever but I hope to continue writing my thoughts whenever I can. Please continue visiting this blog and lets form a community around a philosophy that has the power to change our lives. Yes that’s exactly what Wowability is, a philosophy, a way of life.
Thanks for reading and see you soon.
